Starbucks is set to introduce coffee infused with olive oil in Italy and is scheduled to launch it in the United States in the coming spring.
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On Tuesday, the coffee giant from Seattle introduced a new line of coffee drinks called "Oleato," which are infused with olive oil. The company is highly anticipating the product's success and is touting it as a "revolutionary breakthrough in coffee."
image source Google
On Tuesday, the coffee giant from Seattle introduced a new line of coffee drinks called "Oleato," which are infused with olive oil.
image source Google
The company is highly anticipating the product's success and is touting it as a "revolutionary breakthrough in coffee."
image source Google
As per Starbucks, "Oleato" means "with oil" in Italian
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The Italian stores are planning to introduce three drinks as a part of the new line, which includes Oleato Caffe Latte, Oleato Iced Shaken Espresso, and Oleato Golden Foam Cold Brew
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The inspiration behind this idea came from a trip that the outgoing CEO, Howard Schultz, took to Italy earlier this year. During his visit, he observed the locals in Sicily consuming olive oil as a part of their daily routine, which sparked the idea of infusing coffee with olive oil.
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He referred to the item as a "game changer."
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The Oleato Caffe Latte will include Starbucks' blonde Espresso Roast blended with olive oil and steamed together with oat milk.